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Terms of Service

These terms set the commercial and operational rules for using SIMCOAI as a business customer. They are written to avoid over-promising: SIMCOAI is automation software, not a substitute for your professional judgement, regulatory duties or human fallback process.

  • Effective: 11 July 2026
  • Last updated: 11 July 2026
  • Contact: hello@simcoai.co.uk
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These pages are practical product policies, not legal advice for your business. Customers should take their own advice for regulated, sensitive or high-volume use cases.

ContentsWho we are and who these terms coverWhat SIMCOAI providesAccounts, administrators and authorised usersPlans, trials, add-ons and limitsBilling and Stripe-hosted checkoutAI outputs and human reviewPhone, messaging and communicationsAcceptable useCustomer data and your responsibilitiesProvider dependenciesSupport, incidents and changesAvailability and launch readinessIntellectual property and feedbackLiability limits and disclaimersSuspension, cancellation and terminationGoverning law, complaints and contact
Guidance referencesUK data protection overviewICO lawful basis guidanceICO cookies and PECR guidance

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01

Who we are and who these terms cover

SIMCOAI is provided for business use by SIMCOAI LTD. These terms apply to customers, authorised users, trial users, administrators and anyone who accesses the dashboard, API, documentation or customer-facing tools through your account.

If you accept these terms for a company or other organisation, you confirm you have authority to bind that organisation and manage its SIMCOAI account. Consumer use is not the intended service model.

02

What SIMCOAI provides

SIMCOAI provides AI-assisted chat, phone reception, knowledge, records, analytics, billing controls, workflow capture and integration tooling. Availability of features depends on plan, add-ons, configuration, provider status, compliance checks and backend entitlement decisions.

The service may help answer customer questions, collect booking/refund/order information, route calls and log conversations. It does not guarantee a business outcome, legal compliance, revenue recovery, uninterrupted communications or a particular AI response.

03

Accounts, administrators and authorised users

You must keep sign-in methods, API keys, OAuth accounts, email access and team permissions secure. You are responsible for activity under your account unless caused by SIMCOAI failing to apply reasonable security controls.

Administrators should remove users who leave the business, avoid shared logins, review support/billing changes and use business-controlled email accounts where possible.

04

Plans, trials, add-ons and limits

Plans and add-ons decide which features are enabled. SIMCOAI may enforce conversations, AI call minutes, Twilio numbers, API keys, team seats, locations, storage, integrations and high-cost workflows server-side.

Trials can end, convert, expire or be withdrawn if payment, compliance or fraud controls fail. Enterprise or unlimited options are subject to written contract, fair-use terms, telecommunications obligations and onboarding review.

05

Billing and Stripe-hosted checkout

Paid subscriptions and add-ons are normally processed through Stripe Checkout and the Stripe Customer Portal. We do not ask you to send card details through chat, voice, email or support tickets.

Prices are shown in GBP unless stated otherwise and may exclude VAT or other taxes unless Stripe Checkout or invoices show them. Failed, disputed, incomplete or cancelled payments can restrict paid features while billing recovery remains available.

06

AI outputs and human review

AI answers can be incomplete, outdated, misunderstood or unsuitable for a specific customer. You must test workflows before go-live, review logs and correct business knowledge when answers drift.

You must not rely on SIMCOAI for emergency response, regulated advice, medical diagnosis, legal advice, financial advice, debt collection decisions, employment decisions or any use that requires a qualified professional unless a written contract and control framework says otherwise.

07

Phone, messaging and communications

Phone and messaging features may rely on Twilio, telecoms carriers, local rules, number availability, caller consent, call recording notices, message templates and sender registration. You must only use numbers, caller IDs and message flows you are authorised to use.

You are responsible for customer-facing disclosure wording, recording notices, marketing consent, quiet-hour rules and do-not-contact requirements that apply to your business. SIMCOAI may block or suspend telecoms features that create legal, carrier or provider risk.

08

Acceptable use

You must not use SIMCOAI to send spam, impersonate others, abuse telecommunications networks, scrape without rights, bypass plan limits, upload unlawful content, collect payment card numbers into AI logs, process unnecessary sensitive data, or automate harmful, deceptive or discriminatory decisions.

We may throttle, suspend or terminate risky use, including high-volume behaviour, security probing, attempts to access another customer account, or workflows that providers, carriers or regulators may reject.

09

Customer data and your responsibilities

You decide what customer information to put into SIMCOAI. Keep data accurate, minimal and relevant. Do not upload special category data, children data, payment card numbers or confidential third-party material unless your contract and compliance basis allow it.

You remain responsible for your own privacy notices, lawful bases, consent records, retention periods, staff training and customer handling instructions.

10

Provider dependencies

SIMCOAI may use suppliers including Supabase, Stripe, Twilio, OpenAI, Cloudflare and hosting or monitoring providers. Provider outages, API changes, carrier filtering, payment declines, model safety systems and compliance reviews can affect features.

Where a provider degrades, SIMCOAI may queue, retry, fall back, disable a feature, show a dashboard warning or ask you to use a human fallback.

11

Support, incidents and changes

Support is provided through dashboard channels, documentation and email unless an Enterprise contract says otherwise. We may ask for account email, timestamps, request IDs, provider references and safe reproduction steps.

We can update features, limits, documentation, integrations, model configuration, prompts and operational policies to improve security, reliability, compliance or user experience. Material legal changes may require renewed acceptance.

12

Availability and launch readiness

We aim to operate a reliable service but do not promise uninterrupted availability. You should keep human fallback paths for urgent customer work, critical bookings, refunds, complaints and safety issues.

Before public launch, test chat and phone flows, verify escalation contacts, review disclosure wording, confirm billing status and check that your knowledge base reflects your real business policies.

13

Intellectual property and feedback

SIMCOAI, its interface, docs, prompts, workflows, branding and software remain owned by SIMCOAI or its licensors. You keep rights to your business data and customer content subject to the permissions needed to operate the service.

If you send feedback, suggestions or improvement ideas, we may use them without obligation, provided we do not disclose your confidential information.

14

Liability limits and disclaimers

To the fullest extent permitted by law, SIMCOAI is provided without guarantees that it will be error-free, uninterrupted, compliant for every business, or suitable for every customer scenario. Nothing in these terms limits liability that cannot legally be limited.

We are not responsible for losses caused by your configuration, inaccurate business data, unsupported use, provider outages, telecoms carrier decisions, unauthorised account access caused by your controls, or relying on AI output without review.

15

Suspension, cancellation and termination

You may cancel subscriptions through available billing controls. We may suspend or terminate access for unpaid invoices, security risk, abuse, unlawful use, provider requirements, breach of terms, or risk to customers, SIMCOAI or third parties.

After termination, some records may be retained where needed for billing, audit, security, legal claims, accounting or compliance obligations.

16

Governing law, complaints and contact

These terms are intended to operate under the laws of England and Wales unless a signed contract states otherwise. If you have a complaint, contact hello@simcoai.co.uk with your account email, business name, issue summary and relevant dates.

Nothing in these terms removes rights or obligations that cannot legally be excluded.

Supplier overview

Common service providers

Actual providers and roles can vary by feature, plan, region and contract.

ProviderTypical purposeRisk control
SupabaseAuthentication, database and server-side recordsService credentials kept server-side; role checks and legal gates
StripeCheckout, portal, invoices, payment methods and subscription stateHosted payment flows and webhook-based entitlement sync
TwilioVoice, phone numbers, call events and messaging where enabledNumber assignment, disclosure wording and compliance review
OpenAIAI responses, summaries, classifications and assistant featuresHuman handoff for sensitive, uncertain or regulated topics
CloudflareSecurity, performance and bot protectionTraffic filtering, HTTPS and abuse controls
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SIMCOAI LTD. Pricing is shown in GBP and may exclude applicable taxes.